01 The challenge
High cart abandonment rates on mobile devices due to slow third-party scripts and a bloated theme causing 4+ second load times.
Sub-second speed optimisation and custom Apple Pay/Klarna 1-click checkout resulting in £480k in additional annual revenue.
High cart abandonment rates on mobile devices due to slow third-party scripts and a bloated theme causing 4+ second load times.
We rebuilt their online storefront on custom lightweight architecture, optimized Core Web Vitals to 100/100, and streamlined the mobile checkout to a single friction-free step.
“The mobile checkout speed is night and day. Our conversion rate more than doubled in the first month following launch.”
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